Radico Khaitan Ltd, the second largest liquor company of India launched its new flavored variants in vodka called Magic Moments Vodka 'Remix'. The brand is available in six flavors: Green Apple, Orange, Lemon, Raspberry, Lemon Grass & Ginger and Chocolate.
The Brand Ambassador for Magic Moments'Remix' is the bollywood style icon Mr. Hrithik Roshan.
Speaking on the occasion Mr.Rahul Gagerna VP, Marketing, Radico Khaitan Ltd. said "With the launch of 'Remix' flavored vodka, we have achieved yet another milestone in taking Magic Moments Vodka to the young and trendy with varied taste buds. We have taken utmost care in packaging the bottle by using colours which will depict each flavor. The idea of using neck tags with the bottles will help in making great cocktail recipes."
He added "The unique aspect of this is that the bottle has graphics directly printed on to it. The Remix bottles have young and trendy youth printed on them showing the spirit of the brand."
Magic Moments Remix is triple distilled from the finest grain blended with imported French grain spirit which will target the young at heart. The packaging is the first of its kind. The company has invested in the latest Packaging Decoration technology currently being used in Europe. The plant for this has been set up at Bahadurgarh. The six different flavors are available in 750 ml, 375 ml, and 180 ml size bottles. They are priced at approximately Rs 375- Rs 450 across different markets.
The six different flavors are:
Orange: Orange mixed with life and vodka, and sprinkled with the naughtiness of orange leaves an everlasting taste.
Raspberry: Join the fun with tongue-tingling Raspberries flavored Vodka.
Green apple: The combination of sharp flavor of the Green Apple and the cool serenity of vodka will never fail to tingle.
Lemon: Freshness of Lemon with the kick of Vodka- get a second life full of delight.
Lemon Grass & Ginger: The punch of Lemon Grass and the warmth of Ginger, that's what we call the vodka with split personality.
Chocolate: Tempting chocolate and indulging Vodka- A true celebration of passion.
Magic Moments Remix Orange Vodka has also received Silver Medal in the International Spirits Challenge 2008 and Magic Moments Flavoured Green Apple Vodka Silver (Best in Class) in the International Wine & Spirits Competition in 2008.
The Brand Ambassador for Magic Moments'Remix' is the bollywood style icon Mr. Hrithik Roshan.
Speaking on the occasion Mr.Rahul Gagerna VP, Marketing, Radico Khaitan Ltd. said "With the launch of 'Remix' flavored vodka, we have achieved yet another milestone in taking Magic Moments Vodka to the young and trendy with varied taste buds. We have taken utmost care in packaging the bottle by using colours which will depict each flavor. The idea of using neck tags with the bottles will help in making great cocktail recipes."
He added "The unique aspect of this is that the bottle has graphics directly printed on to it. The Remix bottles have young and trendy youth printed on them showing the spirit of the brand."
Magic Moments Remix is triple distilled from the finest grain blended with imported French grain spirit which will target the young at heart. The packaging is the first of its kind. The company has invested in the latest Packaging Decoration technology currently being used in Europe. The plant for this has been set up at Bahadurgarh. The six different flavors are available in 750 ml, 375 ml, and 180 ml size bottles. They are priced at approximately Rs 375- Rs 450 across different markets.
The six different flavors are:
Orange: Orange mixed with life and vodka, and sprinkled with the naughtiness of orange leaves an everlasting taste.
Raspberry: Join the fun with tongue-tingling Raspberries flavored Vodka.
Green apple: The combination of sharp flavor of the Green Apple and the cool serenity of vodka will never fail to tingle.
Lemon: Freshness of Lemon with the kick of Vodka- get a second life full of delight.
Lemon Grass & Ginger: The punch of Lemon Grass and the warmth of Ginger, that's what we call the vodka with split personality.
Chocolate: Tempting chocolate and indulging Vodka- A true celebration of passion.
Magic Moments Remix Orange Vodka has also received Silver Medal in the International Spirits Challenge 2008 and Magic Moments Flavoured Green Apple Vodka Silver (Best in Class) in the International Wine & Spirits Competition in 2008.
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